Route Optimization: But Doesn’t Google Maps Do That?

October 5, 2016
google maps on smartphone

I spend my days (and occasional nights) telling people what route optimization is, and why it’s so important for delivery businesses.

One of the most common follow-up questions is: “Yea, but doesn’t Google Maps do that?”

Earlier this year, we wrote a blog about the differences about route optimization software and navigation apps like Google Maps and Waze. Today, we have visualized the differences with a new infographic. Take a look below:


route optimization and google maps

If you’ve got more questions about route optimization software, get in touch.

Suzanne Ma

Written by Suzanne Ma

Suzanne Ma is co-founder at Routific, a delivery management and route optimization solution that helps local food businesses scale up home delivery operations.